INDO SURF LAND

OUR Team

A growing bunch of

creative souls

Indo Surf Land was founded by Alex Fletcher, Australian commercial lawyer, surfer, and environmental activist. After many trips exploring Indonesia he found more than fantastic waves, he found his calling, investing in land in selected areas. He also started toying with the idea of helping others invest in land in Indonesia, with sustainability, community building, and security as his guiding stars. 

Now, we are building a talented and dedicated team of investors, lawyers with vast local experience and connections, creatives, marketers, architects, builders and designers, ready to build communities and create meaningful experiences. Want to join?

Founder

Alex Fletcher

Meet the founder of Indo Surf Land: Alex is a commercial lawyer with over 20 years of experience in Scotland, England, and Western Australia, where he built Fletcher Law as a family business. In 2022, he relocated to the countryside with his family, drawn by the surf and a desire for new adventures.

Alex’s entrepreneurial spirit and passion for sustainability have led him to not just create a sustainable transport tech company, teach kids English in East Timor, restore remote cabins, support climate initiatives, and help grow his wife’s international bridal business… He also played bass in several bands and went on long surf trips to some of the finest waves in Indonesia and beyond.

Managing Director

Lee Adiwira

Forward thinking innovator and changemaker, ultimately transforming market opportunities into successful projects. Lee adiwira has developed a strategic approach that maximizes value in land banking investment.

Over a decade of global experiences with significant achievement in land banking investment, business development, architecture and research design.He has been actively engaged in international career.Having traveled to and lived in over 25 countries across Asia Pacific, Europe, and the United States, he brings a global perspective enriched by diverse cultural experiences.

Beyond his professional achievements, Lee adiwira is deeply dedicated and contributed to social impact. He is visionary founder of “Young Philanthropist” initiative to making a world scale transformation with humanitarian mission and programs ”Travel with Purpose and Box of Hope”, which focus on supporting education for children in remote areas. These initiatives reflect his dedication to creating a meaningful legacy of positive change.

Lee Adiwira’s story is fully of passion, purpose, and dedication, making him not only an industry leader but also a role model for creating meaningful impact.

Art Director & co-founder

Okar Lindholm

Style Master, Nordic Surf Aficionado, Artist, Suit Designer and Art Director – Okar is a man of multitudes. Among his countless endeavors in Sweden, Australia, the US, and Indonesia, there are a few recurring themes: Surfing, colors, shapes, music and happiness. From designing the iconic Okar Style Suits, finding the art of psychedelic waves with broken cameras, to creating design and campaigns for big brands, Okar is a Director and Co-Founder of Indo Surf Land.  
 
Over the last 7 years, Okar has created and built the brands of Tampah Hills and Seaside Collective in Lombok, together with Andreas Arnkvist, in close collaboration with the founders. Okar and Andreas are working on Indo Surf Land in parallel to Tampah Hills, aiming to create a low-key community with affordable options to invest in your dream home in West Sumbawa and beyond.

Photographer

Putu Juliartha

Putu is one of the best and most legendary surf photographers in the world. Full stop. You drop any pro surfers name and chances that Putu have been spending time and shooting with them are very high. From Hawaiian to Australian and of course Indonesian, from up and coming groms to legendary free surfers or new talents waiting to find a sponsor, they will all recognise this skilled Lombok based artists ability to capture life in and around Indonesias wave rich archipelago.

We are honoured to call Putu our go to photographer and employee. As Indo Surf Land will grow so will Putus part and role with the company.